Best Acquire
BBY,
+.73%
is set to get a significant restock of the really sought-right after Play Station 5 this week, but there is a catch: The impending fall of Sony’s PS5 on Tuesday at 12 p.m. EST is only out there to Finest Purchase Totaltech customers.

Ideal Buy’s Totaltech subscription offers associates supplemental tech guidance, item defense and cost-free shipping, but it also charges $199.99 a calendar year. Subscribing does not guarantee you a PS5 console, but it does give members 1st crack at exclusive solution-launch drops and digital checkout strains with hopes of securing a console for a retail rate of $499.

See also: Want a PS5? Walmart, Amazon and Finest Get want you to subscribe very first

The PS5 restock will be in “limited quantities,” according to the retailer’s listing, and this specific drop is on the net-only.

The move from Most effective Buy continues a craze of big merchants placing some of its most preferred goods guiding a paywall. Other stores including Walmart
WMT,
-.30%
and Amazon
AMZN,
-2.26%
have in the same way set PS5s and other digital consoles driving paywalls in the past 12 months. Walmart manufactured these items only offered to Walmart+ customers ($98 for every calendar year) and Amazon place these merchandise behind its signature services Amazon Key.

In addition to the chance of developing its paid subscriber foundation, this approach of product release will assist remove “bots” making an attempt to purchase consoles, due to the fact only subscriber accounts can make purchases. Bots are computer software used to build many entries for contests and faster checkout instances for distinctive solutions. Bots are commonly employed in limited on the net releases with items like sneakers, concert tickets and other collectibles — bot software is ordinarily more rapidly than people at creating on the net purchases.

Ideal Purchase did not immediately reply to MarketWatch’s request for remark on this story.

See also: Apple inventory target lower on downbeat components earnings outlook

Sony initially introduced the PS5 in November 2020, but the item is still not extensively accessible owing to offer chain concerns brought on by the COVID-19 pandemic, as properly as the world chip scarcity.

“The level of need by prospects is so high for PS5,” Sony’s Chief Fiscal Officer Hiroki Totoki explained in 2021. “We have to search at the global shortage of semiconductors, or we consider to enhance our capacity. We face issues simply because of this world circumstance.”

When will PS5s turn out to be widely out there? Sony states the lack will continue on by 2022.