The shifting sands of the streamer world have seen a number of big-name streamers declare themselves for one platform or another: Ninja, Shroud, and King Gothalion committed themselves to Mixer, while DrLupo, timthetatman, and LIRIK re-upped with Twitch. Now YouTube has (re-)signed the biggest of them all, announcing today that it has signed an exclusive streaming deal with Felix Kjellberg, better known as Pewdiepie.

“YouTube has been my home for over a decade now and live streaming on the platform feels like a natural fit as I continue to look for new ways to create content and interact with fans worldwide,” Kjellberg said in a statement. “Live streaming is something I’m focusing a lot on in 2020 and beyond, so to be able to partner with YouTube and be at the forefront of new product features is special and exciting for the future.”

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